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Supercharged Data-Driven Marketing

The Importance of Data: Why Data Is the New Oil in Marketing As a small business owner, you may have heard the phrase “data is the new oil” pertaining to data-driven marketing. This comparison is not just a catchy phrase, but it holds a lot of truth in today’s marketing industry. In fact, as a […]

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How to: 6 Easy Steps to Instagram Marketing

Business, Marketing, Technology

Are you struggling to find social channels that speak to your customers? If you are trying to reach an audience under the age of 25, Instagram is the perfect channel. Acquired by Facebook in 2012, on its 7th anniversary since purchase, Instagram has proven to be a great deal. In 2019, Instagram has more than

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